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DECK 04 · NORMATIVE THEORY

Ethics
— what should I do?

Four families of moral theory, the famous arguments that ground them, and the famous counter-examples that haunt them. Plus the trolley.

WHAT SHOULD I DO? Be virtuous Follow the rule Maximise good Honour the contract VIRTUE DEONTOLOGY CONSEQUENTIALISM CONTRACTUALISM
Virtue (Aristotle, Anscombe) Deontology (Kant) Consequentialism (Bentham, Mill) Contractualism (Hobbes, Rawls, Scanlon)
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Three layers of the field

META-ETHICS

What is morality?

What does "good" mean? Are moral facts real? Cognitivism vs non-cognitivism; realism vs anti-realism; Mackie's error theory; Hume's is-ought; Moore's open question.

NORMATIVE

What should I do?

The big four families: virtue, deontology, consequentialism, contractualism. This deck lives mostly here.

APPLIED

What about this case?

Bioethics, animal ethics, business ethics, environmental ethics, the ethics of war. Theory meets the world.

Most working philosophers are not partisans of one family. They borrow. Modern virtue ethicists use a Kantian "respect" when they like; consequentialists adopt rule formulations to mute their counter-examples. The families are useful precisely because they pull in different directions. Thinking ethically, in part, is learning to feel the pulls.

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Virtue Ethics

Origin. Aristotle's Nicomachean Ethics. Revived in the twentieth century by G. E. M. Anscombe ("Modern Moral Philosophy," 1958), Philippa Foot, Alasdair MacIntyre (After Virtue, 1981), Rosalind Hursthouse.

Core idea

Don't ask "what is the right action?" — ask "what kind of person should I be?" Right action flows from a stable character (virtue), trained by habit, exercised with practical wisdom (phronesis), aimed at flourishing (eudaimonia).

Key argument

  1. Each kind of thing has a function, and excellence consists in performing it well.
  2. The human function is rational activity.
  3. So the human good is rational activity performed well — i.e., according to virtue.
  4. The virtues are stable dispositions, learned by practice.
  5. The good life is the life of virtue, lived in a community that supports it.

Famous virtues

DeficiencyVirtueExcess
cowardicecouragerashness
insensibilitytemperanceself-indulgence
stinginessliberalityprodigality
sullennessgood temperirascibility
shamelessnessmodestybashfulness

Famous objection

Virtue ethics tells you to do as the virtuous person would do — which is unhelpful when you don't know one, and circular when you do.

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Deontology — the ethics of duty

Origin. Immanuel Kant, Groundwork of the Metaphysics of Morals (1785), Critique of Practical Reason (1788). Modern descendants: Korsgaard, O'Neill.

The Categorical Imperative

Kant offers several formulations, intended to be equivalent.

  1. Formula of Universal Law: Act only according to that maxim by which you can at the same time will that it should become a universal law.
  2. Formula of Humanity: Act so that you treat humanity, whether in your own person or in that of another, always as an end and never merely as a means.
  3. Formula of the Kingdom of Ends: Act as if you were, through your maxims, a law-making member of a kingdom of ends.

Lying — the test case

Could "lie when convenient" be willed as a universal law? No: if everyone lied freely, the very practice of saying-so would collapse, and lying would lose its point. Lying contradicts itself when universalised. So it is forbidden.

Famous objection — Constant's Murderer

A murderer comes to your door asking where your friend is hiding. On Kant's strict view (1797 essay On a Supposed Right to Lie from Philanthropy), you must not lie. Most readers find this monstrous. Kantians spend their lives debating the right answer.

Strengths

Captures something real: the moral significance of intentions and persons. Why slavery is wrong does not seem to be about the math of total utility; it is about treating humans as means.

Weaknesses

Rigorism. Difficulty handling conflicts of duty. The "universalisability" test is doing more work than the procedure can carry.

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Consequentialism

Origin. Jeremy Bentham, An Introduction to the Principles of Morals and Legislation (1789); J. S. Mill, Utilitarianism (1861). Modern descendants: Singer, Parfit, Railton.

Core principle — the Greatest Happiness

An action is right insofar as it tends to promote happiness; wrong insofar as it tends to promote the reverse. (Mill, Utilitarianism, ch. 2)

Variants

  1. Hedonistic utilitarianism — Bentham. Maximise pleasure minus pain. Pleasures differ only in quantity.
  2. Qualitative utilitarianism — Mill. Some pleasures (poetry, philosophy) are higher in kind. "Better to be Socrates dissatisfied than a fool satisfied."
  3. Preference utilitarianism — Singer. Maximise the satisfaction of preferences.
  4. Rule utilitarianism — follow the rules whose general acceptance would maximise utility, not act-by-act calculation.
  5. Negative utilitarianism — minimise suffering rather than maximise pleasure.

Famous objection — the Sheriff

A small-town sheriff can prevent a riot, in which several will die, only by framing and executing one innocent man. Utility-maximising? Apparently. Repugnant? Apparently. So utilitarianism gets the wrong answer somewhere.

Famous objection — Demandingness

If I can prevent something very bad without sacrificing anything of comparable moral importance, utilitarianism says I am required to do so. Singer's "Famine, Affluence and Morality" (1972) draws the consequence: most of us are morally required to give vastly more to effective charities than we do.

Strengths

Impartial, scalable, naturalistic. Animal welfare, public health, cost-benefit thinking — all live here.

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Contractualism

Origin. Hobbes (Leviathan, 1651), Locke, Rousseau (The Social Contract, 1762). Twentieth-century revival: John Rawls (A Theory of Justice, 1971), T. M. Scanlon (What We Owe to Each Other, 1998).

Core idea

Right principles are those no one could reasonably reject — or, in another version, those that would be agreed to under appropriate idealised conditions.

Rawls's veil of ignorance

Imagine choosing the principles of justice for your society without knowing who you will be in it — your gender, race, talents, wealth, or even your conception of the good. From behind this veil, Rawls argues, you would choose:

  1. The Liberty Principle: Each person is to have an equal right to the most extensive total system of basic liberties compatible with a similar system for all.
  2. The Difference Principle: Social and economic inequalities are to be arranged so that they are both (a) to the greatest benefit of the least advantaged, and (b) attached to offices and positions open to all under fair equality of opportunity.

Scanlon's test

An act is wrong if it would be disallowed by any set of principles for the general regulation of behaviour that no one could reasonably reject as a basis for informed, unforced general agreement. (What We Owe, p.153) The book's title gives its scope.

Famous objection — Disabled Persons

Behind the veil of ignorance you might be born severely disabled. But the bargaining frame Rawls uses works best for "normal cooperators." Critics (Nussbaum) argue we need a richer, capability-based theory.

Strengths

Connects ethics to political philosophy. Captures the idea that morality is essentially a matter of justification to others.

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The Trolley Problem

Philippa Foot devised the original case in a 1967 essay on abortion and double effect; Judith Jarvis Thomson sharpened the variants in 1976 and 1985. The problem is not a "gotcha." It is a precision tool for separating moral intuitions.

SWITCH TROLLEY 5 PEOPLE 1 PERSON YOU

The Switch

A runaway trolley will kill five. You can throw a switch to divert it to a side track, where it will kill one. Most people say: throw the switch. Net lives saved: four.

The Footbridge

Same trolley; same five. You are on a footbridge above the track. You can stop the trolley only by pushing a heavy stranger off the bridge into its path. Most people say: do not push. Net lives saved: still four.

Why the asymmetry? Consequentialism predicts identical answers to both. Deontology, with the doctrine of double effect, can distinguish: in Footbridge, the stranger's death is the means; in Switch, it is a side effect.

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Side by Side

QuestionVirtueDeontologyConsequentialismContractualism
Right-making feature What a virtuous agent would do Whether the maxim can be universalised Whether the act produces best outcomes Whether the principle is unrejectable
Aim Eudaimonia (flourishing) Acting from duty Maximise good Mutual justification
Core text Aristotle, Nicomachean Ethics Kant, Groundwork (1785) Mill, Utilitarianism (1861) Rawls, A Theory of Justice (1971)
Strength Realistic about character Respect for persons Impartial, scalable Connects ethics to politics
Weakness What about cases? Rigorism, conflicts Can demand the unthinkable Idealisation does work
Famous case Mentor in moral exemplar tradition Constant's murderer at the door The sheriff who frames the innocent The veil of ignorance
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Applied Ethics

Animal ethics

Bentham: "The question is not, can they reason? nor can they talk? but can they suffer?" Singer's Animal Liberation (1975) launched the movement.

Bioethics

Beauchamp & Childress's Principles of Biomedical Ethics (1979): autonomy, beneficence, non-maleficence, justice. Ground rules of clinical decision-making.

Environmental ethics

Aldo Leopold's land ethic; Arne Næss's deep ecology; Dale Jamieson on climate. Are obligations only to humans, or to the biosphere itself?

Just war

Augustine, Aquinas, Vitoria, Walzer. Jus ad bellum (when to fight), jus in bello (how), jus post bellum (after). Civilians, proportionality, double effect.

Business ethics

Friedman's shareholder doctrine; Freeman's stakeholder theory; corporate moral agency; whistleblowing; the ethics of advertising.

Tech ethics

Algorithmic fairness, AI alignment, surveillance, the gig economy. Old principles meeting genuinely new affordances.

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Meta-Ethics, in Brief

Hume's guillotine

"In every system of morality, which I have hitherto met with, I have always remark'd, that the author... all of a sudden... instead of the usual copulations of propositions, is and is not, I meet with no proposition that is not connected with an ought, or an ought not." (Treatise III.i.1, 1739)

You cannot derive an ought from an is alone. Without some normative premise, no normative conclusion. Modern ethical naturalists try to bridge this; non-cognitivists embrace it.

Moore's open question

Suppose someone defines "good" as "what we desire to desire," or "what produces pleasure." We can always intelligibly ask: but is what we desire to desire good? Is pleasure good? If so, says Moore (Principia Ethica, 1903), the definition has not captured "good."

Mackie's error theory

Moral judgments purport to be objective. Nothing in the world makes them objectively true. So they are systematically false — though useful. (Ethics: Inventing Right and Wrong, 1977.)

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The Public Square

Statue of justice

Justitia, blindfolded, holding scales. The blindfold is medieval; the scales are older; the sword (often present, here imagined) is older still. Ethics is older than any of its images. The images persist because the underlying problem — how to weigh, fairly, the claims of different beings — does.

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Key Works

AuthorWorkYearNote
AristotleNicomachean Ethicsc. 340 BCEfoundational virtue text
AquinasSumma Theologiae II1265–74natural law tradition
HobbesLeviathan1651contractualism, modern
HumeAn Enquiry Concerning the Principles of Morals1751sentimentalism
KantGroundwork of the Metaphysics of Morals1785categorical imperative
BenthamIntroduction to the Principles of Morals & Legislation1789classical utilitarianism
MillUtilitarianism1861qualitative refinement
MoorePrincipia Ethica1903open-question argument
Anscombe"Modern Moral Philosophy"1958essay, revives virtue
Foot"The Problem of Abortion and the Doctrine of the Double Effect"1967original trolley
RawlsA Theory of Justice1971contractualist liberalism
Singer"Famine, Affluence and Morality"1972demanding utilitarianism
MackieEthics: Inventing Right and Wrong1977error theory
MacIntyreAfter Virtue1981diagnosis of modern moral discourse
WilliamsEthics and the Limits of Philosophy1985famous critique of "the moral system"
ScanlonWhat We Owe to Each Other1998contractualism, refined
ParfitOn What Matters (3 vols.)2011, 2017convergence of major theories
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Go Deeper

Wireless Philosophy (Wi-Phi) has a free curriculum on each of the major theories. Crash Course Philosophy spends roughly half its run on ethics. The embed below is a starting point; each platform has many more.

Watch · Wireless Philosophy · Ethics

Watch · Crash Course Philosophy · Ethics

Further reading

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Colophon

There is no view from nowhere; but there is a view that takes everyone into account, and that is the moral view.

— with apologies to Thomas Nagel

END · DECK 04